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B1 Fitness is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website, use our services, or interact with us in any other way. By using our website or services, you agree to the terms of this Privacy Policy.

1. Information We Collect

We may collect the following types of personal information from you:

a. Information You Provide

• Account Information: Name, email address, phone number, date of birth, gender, and address when you create an account or sign up for services.
• Payment Information: Credit card details or other payment information for processing transactions.
• Health and Fitness Data: Fitness goals, activity levels, medical conditions, and other personal metrics necessary for creating customised training and nutrition programs.
• Communication: Any correspondence you send us, including emails or messages through our platform.

b. Automatically Collected Information

• Usage Data: IP address, browser type, operating system, pages viewed, and time spent on our website.
• Cookies and Tracking: We use cookies and similar technologies to enhance your experience and analyse site usage.

c. Third-Party Information

We may collect information from third-party sources such as social media platforms, payment processors, or fitness tracking apps that you link to your B1 Fitness account.

2. How We Use Your Information

We use your information to:

• Provide and manage our services, including personal training programs.
• Personalise your experience, such as tailoring workouts and fitness advice to your goals.
• Communicate with you, including responding to inquiries, sending updates, and delivering promotional materials (with your consent).
• Process payments and prevent fraud.
• Analyse website and service performance to improve our offerings.
• Comply with legal obligations and resolve disputes.

3. How We Share Your Information

We do not sell or rent your personal information. However, we may share your data in the following ways:

a. With Service Providers

We share your data with trusted third-party vendors that help us deliver our services, such as payment processors, email platforms, and IT service providers.

b. Legal Obligations

We may disclose your information if required to do so by law or in response to valid legal requests by public authorities.

c. Business Transfers

If B1 Fitness undergoes a merger, acquisition, or sale, your data may be transferred to the new entity.

4. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request access to the data we hold about you.
• Correction: Request corrections to your personal data.
• Deletion: Request that we delete your data, subject to certain exceptions.
• Portability: Request a copy of your data in a portable format.
• Opt-Out: Withdraw consent for marketing communications or data processing.

To exercise these rights, contact us at info@b1-fitness.com.

5. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy unless a longer retention period is required by law.

6. Data Security

We take appropriate measures to protect your data, including encryption, secure servers, and regular security assessments. However, no method of transmission over the Internet is completely secure, and we cannot guarantee absolute security.

7. Cookies and Tracking Technologies

We use cookies to improve user experience, track website usage, and personalise content. You can manage cookie preferences through your browser settings.

8. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for the privacy practices of these sites and encourage you to review their privacy policies.

9. International Data Transfers

If you access our services outside of the United Kingdom, your data may be transferred to and processed in countries with different data protection laws.

10. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. The updated version will be posted on our website with a new effective date.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

• Email: info@b1-fitness.com

This Privacy Policy ensures transparency and trust between B1 Fitness and its customers, prioritising the protection and responsible use of personal information.